You have a product or a service to sell. You are ready to tell the world about it. But, how? With so many ways to market your business, it can be overwhelming to a small business owner to select and create a marketing strategy that is both effective and affordable. Join marketing and branding expert Murphy Funkhouser, owner of BrandStage Consulting and former owner of Kudzu Brands, for this 6-week master class on the basic principles of branding (establishing market comprehension and affinity for your business) and marketing (which tools to use to attract and convert customers). The class will cover the basics of marketing strategy and tactics. It also includes multiple hands-on opportunities for you to brainstorm and write your very own marketing plan and develop the fundamentals of your brand such as website copy, social media messaging and aesthetic. You will walk away from this class with tangible tools you can use to market your business today and to, eventually, become an enduring and memorable brand! This class is ideal for new business owners or for business owners who have only a rudimentary understanding of how to market their product or service.
