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Instagram Deep Dive

with Liz Kantner, Founder of Stay Gold

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Date

Apr 1

Time

10:00 am - 12:00 pm

Price

$10 or Pay What You Wish

Location

Limited financial need-based scholarships are available. To apply for a scholarship please continue to this form

Attracting customers today via Instagram is key to building a strong online presence, but Instagram’s functionality and the algorithms change constantly. Liz Kantner, owner of STAY GOLD will provide a brief overview of Instagram and how to create consistent content on Instagram that will lead to sales. Liz will also illustrate what makes an engaging post that gets the attention of your followers. Learn how to develop strong messaging, strategically use the tools Instagram provides, key metrics to consider, write impactful calls to action and convert your leads to sales. The workshop will include time for attendees to hotseat their Instagram posts with Liz to gain live feedback.

Instagram Deep Dive workshop is part of the Craft Your Commerce Spring 2022 Workshop Series Beyond the Studio: Next Level Digital Marketing.


Guest Presenter

Meet our presenter for this event.

Mountain BizWorks event presenter, Liz Kantner

Liz Kantner

Liz Kantner is passionate about working with independent jewelry artists to help them to define their voices and thrive in the modern marketplace. Liz works with fin...

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Liz Kantner is passionate about working with independent jewelry artists to help them to define their voices and thrive in the modern marketplace. Liz works with fine jewelry clients, nurturing them to success through digital marketing, sales-driving techniques, and branding.

A cross-country move led Liz to her first jewelry industry job: Digital Marketing Manager for legendary jeweler Todd Reed in Boulder, Colorado. During her years at Todd Reed, Liz fell in love with the jewelry industry. She worked on advertising, public relations, sales, and trade shows, all while also enjoying a front row seat to the jewelry design and making process. The position was a joy but eventually Liz couldn’t ignore the urge to spread her wings. 

Liz left Todd Reed to launch Stay Gold in 2016. She moved to Asheville, NC, and started accepting jewelry brand clients and freelance work. She has worked for trade shows: Liz curated the New Designer Gallery for JA New York and the Designer Jewelry section of Premiere. She’s been featured in JCK Magazine, INSTORE Magazine, and National Jeweler. Liz also took on the challenge of curating a selection of jewelry for a local gallery in her new hometown of Asheville, which ignited her newfound love for participating in jewelry as a retailer as well as behind the scenes.

When she’s not thinking about jewelry, Liz loves reading contemporary fiction, listening to pop-punk and hugging her pups, Elliott Sniff and Conor Obarks and enjoying her new son Milo.

Details

Date
April 1, 2022
Time:
10:00 am - 12:00 pm
Event categories:
, , ,
Website
www.craftyourcommerce.com

Organizer

Mountain BizWorks
Phone
828-253-2834 ext 10

Venue

Zoom (Virtual)
Phone
828-253-2834
Website
View Venue Website